Saddleback Media Center


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ENTREPRENEURS: Saddleback Leather – Of Bags and Love

by Tharawat Magazine

August 8, 2017

Texas-based husband and wife owners of Saddleback Leather, Dave and Suzette Munson, built their leather goods business by prioritising the highest quality for their products, treating employees and colleagues like family, and dreaming of expanding their business so they can increase their global philanthropic efforts. Saddleback Leather is an unquestionable runaway success. The business that started by selling handcrafted leather bags on eBay now has a major production facility in Mexico and headquarters in Fort Worth, Texas.


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Podcast: 1734: Building a successful online brand one design at a time with Dave Munson

By Entrepreneurs On Fire

July 21, 2017

In 1999, while working as an English teacher near Mexico City, Dave discovered he needed a sturdy bag to carry his books. He found a leather shop and asked the owner to make a bag he had designed. He peddled the bags from the back of his car in Mexico and three years later Saddleback Leather was born.


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Podcast: The Humble Enough to Ask | Dave Munson

By The Hack Entrepreneur

July 19, 2017

My guest today is the founder of Saddleback Leather Co. Saddleback is the result of several years he journeying across North America with his dog to create bags and other products made to outlast their owners.


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11 Leather Overnight Bags That Will Last You Forever

by Travel and Leisure

July 17, 2017

Made from one solid piece of fine leather, Saddleback Leather brings this overnighter — available in four shades of brown — to travelers in search of a classic piece that is adjustably sized, watertight, and super durable.


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The Best Leather Travel Bag : Saddleback Leather Squared Backpack Review

by Mapping Megan

July 12, 2017

...for those wanting a high quality bag, which exudes class, style, and makes you look as though you belong among the rugged explorers of our time, one of the company’s newest bags is the Squared Backpack.


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Podcast: The Saddleback Leather Story

By eCommerceFuel

June 22, 2017

Dave and I talk about how he’s built his brand with a very conversational, funny tone. Dave also talks about how he uses video to promote his products and brand, and why it’s important to build trust with your audience.


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Saddleback Leather Bags Review : Is It Worth It?

by Adventure In You

June 15, 2017

When buying gear, all of us are faced with this looming question at some point “Will this last or do I bite the bullet and pay more for quality?” If you’ve found yourself in this situation, then you know exactly what we mean. While not all of us have the money to splash out on fancy gear...


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Podcast: How To Create A Legendary Brand Through Quality

by Self Made Man

May 12, 2017

One of the biggest lessons that I’ve ever learned as an entrepreneur, is the power of attaching a story to a product. A story is what transforms an ordinary piece of clothing, or a car, or a bottle of wine, into something different, into something special that’s an experience… And from that point forward, it stands apart in your mind for every other product like it. David Munson has built SaddleBack Leather on the stories of his life…Whether it’s bullfighting in Mexico, or running from the Federales, or walking trekking across the Sahara, Saddleback products come with a story from the moment you buy one, and for that reason there’s nothing else like them in the world.


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Podcast: The Decision Hour

Ep. 083 - Dave Munson of Saddleback Leather Co

May 5, 2017

Safari Tent Life

by Texas Monthly

April 14, 2017

When Dave and Suzette Munson, the founders of Saddleback Leather Company, sold the sprawling eight-bedroom home they shared with their two young children in Keller, they were interested in building a new house but quickly realized it would take a year. As they started looking for a rental to move into in the meantime...


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Have You Carried a Saddleback Leaher ID Wallet?

by The Loadout Room

April 10, 2017

When shopping for EDC gear, it seems like you can’t make two clicks without running into a minimalist wallet. They’re everywhere these days, in every material and configuration and style, and color you can think of. But this wasn’t...


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How to Care for Leather

by Art of Manliness

February, 1 2017

Men are almost universally drawn to goods made with leather. Wallets, boots, bags, jackets, gloves — all are lent a certain extra attraction when they’re crafted from an animal’s sturdy hide.


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Pitch Perfect

by 360 West Magazine

January, 2017

For the first five minutes after entering the home of Dave and Suzette Munson, I’m thinking: “Wow, I am sitting in a tent.”


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Review: Saddleback Leather Rifle Case

by All Outdoor

November 28, 2016

So I was delighted recently to find out that Saddleback is branching out into gun cases, a fact that I learned when editing our very own review of the Saddleback pistol case. I’ll admit that the pistol case isn’t really my thing, probably because all of my pistols are polymer-framed...


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Local Love for Local Made: top 15 Places For Gifts From Fort Worth

by Fort Worth, City of Cowboys and Culture

November 16, 2016

The handmade leather goods at Saddleback Leather Co. are top notch, but it’s the good behind the goods that really make you love everything about this Fort Worth business. Only using the best leather in the world, products hold an 100 year warranty. This is sure to be the only bag you (or the giftee) will ever need!


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In The Bag

by Fort Worth Business

October 21, 2016

It isn’t business as usual for Dave and Suzette Munson. The entrepreneurial couple own several successful companies in North Texas and in Central Mexico. Two of those enterprises, Saddleback Leather Co., a multimillion-dollar global retailer of luxury leather goods, and high-end leather handbag and accessory company Love 41...


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Laid-Back Lake Look

by Southern Living

July 22, 2016

My summers in Texas were made up of long, hot days spilling into fiery orange sunset evenings on Lake Travis, right outside of Austin. Every Sunday after church, my dad would pack up the Suburban filled with friends, and...


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Podcast: How to “make them fight over it when you’re dead” with David Munson

Eventual Millionaire

May 16, 2016

Why David chose to sleep on the floor with his dog and invest all the money back into his bags. The one thing that helps you grow your business is the same thing that people connect with the most. Why goals and vision are important even if you feel like you’re just guessing them. How to be authentic in an era where “authentic” is yet another buzzwords.


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Saddleback Leather Co.

by Jetset Magazine

April 25, 2016

Jetset readers understand the value of buying something quality. Saddleback Leather Co. designs some of the finest leather goods on the planet. They only use the world’s best...


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Saddleback Leather's Mountainback Rolled Duffel is the Ultimate Weekender Bag

by The Gear Hound

April, 2016

If Saddleback Leather‘s tagline, “They’ll fight over it when you’re dead,” doesn’t catch your attention, I don’t know what will. For those of you that don’t know, Saddleback Leather is famous...


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Podcast: Dave Munson of Saddleback Leather

Accidental Creative

December 16, 2015

What do you do when competitors are knocking off your product? Today’s guest, Dave Munson (founder and CEO of Saddleback Leather), decided to create a video to show them how to do it better. In today’s episode, Dave shares how to build your business around an ethic, why showing your values is critical, and the importance of seeking wisdom and establishing a vision.


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Podcast: How to Create a Leather company with Dave Munson

Grant Baldwin

November 17, 2015

Are you a leather aficionado? Do you enjoy and appreciate well-made leather goods? Then you’ll enjoy hearing from Dave Munson, CEO and founder of Saddleback Leather. Dave is an expert in all things leather. Through his online retail site Dave sells all types of goods including bags, décor and even leather pine cones!


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Podcast: ecommerce Influence

EI 019 : Creating the Most authentic Brand Experience For Your Online Store

July 7, 2014

How to Knock off A leather bag

by Dave Munson

January 8, 2014

Are you looking for a shortcut to success? Watch this "How To" video and learn all of the shortcuts and tricks others already use to bypass quality. And you too can make loads of money knocking off our Saddleback Leather Briefcases. Riches untold!!!


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